Both connect to WhatsApp's official Business Platform. Here's how Inboxxit and WATI differ on channels, pricing model and how much CRM comes with the chat.
WATI is a WhatsApp-focused platform aimed at support and marketing teams that need broadcast, automation and multi-agent tooling on top of WhatsApp - pricing scales with agents and message volume as you grow, which tends to suit larger, enterprise-leaning teams.
Inboxxit is built for home-service and small-business teams in Latin America and the Caribbean that want WhatsApp and website chat behind one CRM - inbox, leads, pipeline and buying-intent scoring included, not a separate tool - at a flat SMB price.
Inboxxit connects directly to Meta's Cloud API, so you pay Meta's standard conversation rates with no added per-message markup. Most WhatsApp tools, WATI included, provide WhatsApp access through their own platform as a Business Solution Provider, which is a legitimate and officially-sanctioned way to connect - it just typically adds their own charges on top of Meta's.
| Inboxxit | WATI | |
|---|---|---|
| Channels | Website widget + WhatsApp, one inbox | WhatsApp-focused |
| Pricing model | Flat SMB plans, from $39/mo founder rate | Per-agent subscription plus usage-based WhatsApp conversation charges |
| Full CRM included | Yes - inbox, leads, pipeline, buying-intent scoring | Messaging and agent tools; not built as a sales-pipeline CRM |
| Direct Meta Cloud API | Yes - no added per-message markup | Access via WhatsApp's official platform, through their own service |
| Best for | Home-service & SMB teams in LATAM/Caribbean | Larger support/marketing teams needing enterprise WhatsApp tooling |
Compared at a high level — check current details on their site.
14 days free, no credit card. A full CRM behind every conversation.